Project Description

Elizabeth Pastore-Reiss, development director.

Elizabeth Pastore-Reiss is working in sustainable development for 30 years. She is the founder of Ethicity, a consulting company created in 2001 and specializing in sustainable development and marketing that supports companies in developing their sustainable development strategy and in their communication ( She became Managing Director of the company Greenflex from 2012 to 2017.

Elizabeth graduated from the Institute of Political Studies in Paris and the Ecole Supérieure de Commerce in Rouen. She is involved in numerous seminars on sustainable development and with several NGOs. Since 2004, she has published annual studies on the French and responsible consumption. She is the author of the book “Sustainable Marketing” (ed Eyrolles) and co-authors of “Ethical Marketing” (Ed. Village Mondial 2004), “Business under influence” (Ed. Of Organization) of “Communicate on Sustainable Development “(Organization Ed.) and the book “The 7 Keys to Sustainable Marketing “(2012).

Elizabeth has contributed to the art collection of the company GreenFlex and is collecting contemporary art herself. 

The team